Resources

Guides on rewarded growth.

Reward economics, allocation, trust & safety, and integration guides — from the GameRewards team.

Reward Economics

How Reward Journeys Drive ROAS

A guide to designing reward journeys that align with advertiser ROAS goals and publisher revenue targets.

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Allocation

Understanding AI Allocation in Rewarded Marketplaces

How cohort scoring, pacing, and risk-adjusted routing work together to maximize outcomes.

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Trust & Safety

The Four Layers of Fraud Protection

A technical overview of device, network, account, and reward security in rewarded advertising.

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Integration Guide

SDK vs API vs iFrame: Choosing Your Integration Path

A decision framework for publishers choosing between native SDK, server-to-server API, and iFrame Offerwall.

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Case Study

How a Mobile Game Publisher Increased eCPM by 34%

A case study on yield management and demand diversification through the GameRewards marketplace.

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Measurement

Cohort LTV Modeling for Rewarded UA

How to use cohort data and LTV modeling to optimize rewarded UA campaigns and reduce CPI.

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